Social media success is at your fingertips and influencers can play a big part (yes, even in B2B). Learn how to work—the right way—with influencers to create effective, repeatable social media campaigns that speak to your customers' needs. In Influencing the Influencers: A B2B Guide, an interactive "mini-workshop" in our Building Brand Trust Through Social Media Working Webinar Series, instructor Zontee Hou will use five brand case studies to walk you through... How to identify and select the right social media influencers that align with your brand and customers Best practices for creating …